Leveraging Social Media Data Across Your Entire Nonprofit

 

7 Things to Think About Before You Implement a Fundraising System

Social media typically has been isolated to a particular department (often marketing) within nonprofits. But now, its value can be realized across multiple departments in the organization.

And before you clutch your chest at the idea of your department chairs getting their own Twitter accounts, let me clarify that the rest of the organization will gain value — not from posting content, but from studying the data you can acquire from social media.

Data from social media can help your entire organization make more qualified, more informed, and better decisions.

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